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MetroMom
Meredith Liewehr
Meet Meredith Liewehr,
mother of a 3 year old
and a 9 month old, and
Publisher of the
Perfect Wedding Guide,
a local wedding magazine
that helps the DFW
bride-to-be find
products and services
for her upcoming
wedding.
MM - How did you
decide to run Perfect
Wedding Guide?
I worked as an account
executive for
Perfect Wedding Guide
for 6 ˝ years. One day,
my boss simply
approached me, told me
he was selling the
magazine and wanted to
see if my husband and I
were interested in
taking over. After a lot
of soul searching,
investigating, wine
drinking, and loan
applications, we closed
on the sale and here we
are! We thought that
this would be a great
opportunity and that if
we turned it down, we
would look back and
always wonder “what if.”
That was a little more
than one year ago. I
already had Sophia when
we agreed to buy the
company, but during the
purchase process, I
found out I was pregnant
with Caroline. She was
born only 5 months after
we bought the company.
MM - In
hindsight, did you have
realistic expectations
as to the amount of time
and work needed to
operate a publication?
It’s hard to say. We
purchased a company that
had been in print for 9
years at that point so
we had a good client
base to begin with.
However, last fall came
the “Big Crash” that
sent us into this
recession. So in trying
to learn the new ropes,
deal with the economy,
ease advertisers’ fears,
and be pregnant with my
second child, it was
quite a whirlwind. Time
was definitely an issue.
In fact, I never really
took a true maternity
leave with Caroline. I
pretty much still worked
those first 6 weeks from
my home. Thankfully, my
husband and I have a
great support group in
each other and our
family and friends. We
were able to tread the
waters and make it work
and now we’re moving
right along – still
learning as we go and
taking things as they
come.
MM - What
changes in your schedule
did you have to make to
balance the two?
I’m finding that even
if you think you have a
“routine” down, it can
change at a moment’s
notice. For example, my
oldest, Sophia is now in
a Montessori school
instead of a daycare.
Now that we have to
leave the house at 7:50
(and we can’t leave any
later or we will hit
every light and school
zone!), I have to make
sure everyone is up,
dressed, fed, paperwork
is in order, bottles are
packed, lunch is packed
– and just when you
think everything is in
order and you are ready
to go, there’s a diaper
to tend to! From this,
I’ve learned to try to
schedule “flexible time”
which may seem silly,
but it works when you’re
trying to juggle so much
and last-minute
interruptions sneak up
on you.
MM - Did you
have any unexpected
challenges?
Every day. There’s no
road map to look at when
you’re a working mom.
You can read article
after article in the
parenting magazines on
how to make it all work,
but I think that moms
just need to accept
things as they are, deal
with things as they come
and play with the cards
they are dealt. At the
end of the day, my house
is not going to look
like a Container Store
catalog, things will get
left undone, business
with have its ups and
its downs but I have two
beautiful, healthy
girls!
MM - How do
you balance work and
Motherhood?
I’m very luck in that I
have my own business and
I’m the boss of my time.
If a child has a
doctor’s appointment, I
can be there. If I want
to leave a little early
or come in a little
late, I have that
privilege. But I’ve also
told myself that if I
can’t get that
“quantity” time, I can
at least get “quality”
time. My husband and I
make it a point that
when we get home from
work, our girls are our
focus. Sometimes Sophia
helps make dinner or set
the table. We all eat
together at our kitchen
table at least 5 nights
a week. When the weather
is nice, we go for a
walk and/or bike ride
after dinner. Sometimes
we go to McDonald’s for
ice cream or Barnes and
Noble just to read
books. It’s these little
family activities that I
cherish. It’s also
important for me to make
time for my marriage so
when the girls are in
bed, that’s our time
together. While I own my
own business, I think
it’s important and
healthy to be able to
walk away from it at the
end of the day as much
as you can.
MM - Do you have a motto
you would like to share
with other moms?
Pick your Battles and
Don’t Sweat the Small
Stuff ~ they pretty much
go hand in hand. I’m not
saying that I’m an
easy-going parent by any
means, but I find if I
step back and let my
girls explore their
world, it’s more
enjoyable for everyone.
Of course, I have my
boundaries and they are
tested and that’s
normal.
MM - Is there one bit of advice you can share that has served you best?
Children really do learn
by example. I was
shocked one day when I
was at the mall with my
3 year old and she held
the door open for a
stranger. I didn’t
directly teach her that
but she’s seen my
husband and I do it many
times for other people
and just figured, that’s
what we do! She’s also
very good about her
“pleases” and “thank
yous” and this isn’t
something she’s learned
because we’ve asked her
to repeat it but because
my husband and I say it
to each other and even
to her.
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